NBA Veteran Scottie Pippen, who won 6 championship rings with Michael Jordan in the Chicago Bulls is releasing his own Bourbon Whiskey brand, DIGITS. Pippen is collaborating with Californian distillery Savage & Cooke to produce DIGITS, a 5-year old Bourbon.
Unfortunately, the whiskey is exclusive to the Chicago market; not like it’s expected to be extraordinary other than that it’s the brainchild of Pippen. I say that because of Makers Mark, a 6-year old Bourbon; there shouldn’t be too many differences. Nevertheless, DIGITS will be Pippen’s gift to Chicagoans and a great business opportunity for Savage & Cooke.